A groundbreaking study presented today during the Media Forum on Biotech R&D and Regulatory Landscape in the Philippines at Century Park Hotel, reveals that the adoption of Bt corn in the Philippines has done more than just increase yields; it has fundamentally transformed farmers’ livelihoods, fostered mental well-being, and built resilient communities, highlighting the profound human cost of policy instability like the 2015 Supreme Court ban on GMOs.
The research, led by Dr. Clarisse M. Gonzalvo, a development communication expert from the University of the Philippines Los Baños (UPLB), delved into the social dimensions of agricultural biotechnology, giving a voice to the farmers often left out of heated policy debates.
Satisfaction Trumps Policy: The Unstoppable Farmer

Dr. Gonzalvo’s study, which integrated years of research in Pampanga, found that a farmer’s decision to continue planting Bt corn, even in the face of a national ban, was driven most powerfully by one factor: satisfaction.
“We asked, ‘what drives Bt corn adoption despite the ban?'” Dr. Gonzalvo stated in her presentation. “The top adoption driver is satisfaction in planting Bt corn. The more they are satisfied with the technology, the more they are likely to continue their adoption.”
This satisfaction stemmed from a cascade of benefits. Bt corn’s resistance to the destructive Asiatic corn borer led directly to yield security and higher income. This, coupled with a drastic reduction in pesticide use, meant not only lower expenses but also less labor and a significantly improved quality of life.
A Community Divided: Pragmatism vs. Trust in Authority

The research uncovered a stark divide in how farmers perceived the 2015 ban. When asked if the ban was a correct decision:
- 46% believed it was incorrect.
- 35% believed it was correct.
- 19% were unsure.
This split was rooted in two distinct cognitive styles. The study identified “bottom-up thinkers”—farmers who relied on their personal experiences, satisfaction, and knowledge. These farmers, who had witnessed the benefits firsthand, were more likely to reject the ban, pointing to their increased income and the absence of any harm.
“We’ve been planting this for so long, but we didn’t feel anything, no one got sick,” one farmer was quoted. “In fact, we got richer, our livelihood is better.”
Conversely, “top-down thinkers” trusted the judgment of government and experts. While they accepted the ban, they pragmatically called for alternatives that could match the economic benefits they had come to rely on from Bt corn.
More Than Profit: Peace of Mind and Concrete Houses
Perhaps the most compelling findings were the profound socio-emotional and community-wide impacts. Farmers reported a significant increase in “peace of mind,” knowing their crops were safe from pests.

“They can sleep well,” Dr. Gonzalvo explained. “Unlike before, when they plant, come harvest time, only 50% will remain. Here, they have peace of mind. They feel happier.”
This emotional security translated into tangible social mobility. In powerful testimonials, farmers shared how Bt corn income allowed them to replace simple huts with concrete houses and fund their children’s education.
“Ever since I have started planting Bt corn, I was able to use the income to build a house. Before, it was just a simple hut, but now it is made of concrete,” one farmer said. “Also, all four of my children are being supported by my income.“
A Forged Identity: Camaraderie and Shared Growth

The study also analyzed the “self-concept” and “social identity” of Bt corn farmers. Word cloud analyses showed that while economic terms like “income” and “yield” were prominent, words like “happy,” “support,” and “peace” were equally significant.
When describing their community, themes of “camaraderie,” “sharing,” and “together” dominated. The research concluded that Bt corn farming had evolved beyond a mere livelihood into a “shared journey of growth and resilience,” strengthening the social fabric of their communities.
Key Takeaway: Listen to the Farmers

Dr. Gonzalvo’s work culminates in a powerful message to policymakers and scientists: farmers are not just adopters; they are evaluators, decision-makers, and community actors.
“Had the 2015 ban on Bt corn persisted, it could have caused serious disruptions to their livelihoods, highlighting the need to involve farmers in policy discourse,” she concluded. The study asserts that understanding adoption requires looking “beyond the seed” to factors of “trust, networks, identity, and well-being.”
The research stands as a critical case study, demonstrating that the success of agricultural technology is measured not only in metric tons per hectare but in the peace of mind of a farmer and the concrete foundations of a family home.#